Already a very successful ecommerce platform, Argos’ website growth in visibility and traffic had stalled. We were retained to kickstart this growth and drive innovation.
Service and project type
Search Marketing | URL migration.
Argos’ site had several issues with its URL structure.
Migrating the URL structure for the main “catalogue” section of the Argos site, including a new UX redesign at the same time.
- 7.6% increase year on year market share
- Reduced indexed bloat 70%