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We’re delighted to reveal that we’ve been chosen by Distell to deliver D2C digital transformation projects for its single malt whisky brands, starting with Bunnahabhain. 

Headquartered in Stellenbosch, South Africa, Distell is a leading producer and marketer of wines, spirits and ciders sold worldwide. The Bunnahabain distillery, which is based on the Hebridean island of Islay, has been owned by Distell since 2014. 

We’ll be working with Distell to assist with all major aspects of website development for the Bunnahabhain brand, with a view to elevating the consumer experience and enabling the brand to make better informed business decisions in the long-term. 

Completion of the Bunnahabhain distillery D2C project will be fast-followed by the delivery of D2C sites for malt brands Tobermory and Deanston. 

Simon Dale, Organic’s Group Account Director and Project Manager for the Distell project, said: “We’re really proud to start working with the Distell team on their single malts brands to enable their digital transformation. This wide-ranging project includes discovery, UX and development and SEO work.”