Argos

Our relationship

Already a very successful ecommerce platform, Argos’ website growth in visibility and traffic had stalled. We were retained to kickstart this growth and drive innovation.

Service and project type

Search Marketing | URL migration.

Problem

Argos’ site had several issues with its URL structure.

Solution

Migrating the URL structure for the main “catalogue” section of the Argos site, including a new UX redesign at the 
same time.

Results

  • 7.6% increase year on year market share
  • Reduced indexed bloat 70%

Brands we've helped.

Latest news.

Three Tips To Building Future-Proof Digital Teams

March 15, 2019

At our recent Future of Work workshop, we were able to discuss and debate the challenges that businesses face in the post-digital era with some industry experts. Topics such as the talent shortage and what future leaders look like were raised. We’ve since continued the conversation with one of our attendees – Carly Poulson – […]

What Does The Future Leader Look Like?

March 14, 2019

The future of work will bring a number of challenges, such as a digital talent shortage and a need for a strong employer brand. On the back of this, how we recruit and form teams is likely to change, and so how we lead them teams should also evolve, right? I’m sure we’ve all experienced […]

Three Benefits of Building A Strong Employer Brand and EVP

March 7, 2019

As we progress into the post-digital age, marketing and HR are beginning to align. There have always been links – communication is imperative in both departments, for example – but HR teams are now turning to techniques such as social media and content marketing to source top talent, and crossover terms like ‘employer brand’ and […]

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