About Us

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We are the digital agency for a human world

Human-centred thinking. Tech-centred doing.

Connecting brands and people

Digital technology has changed the way we live our lives. It has fundamentally altered how we connect with one another and how we interact with brands. Modern marketeers face unprecedented levels of complexity and even those in leading digital businesses struggle to keep up with the relentless pace of change.

At Organic, we help brands use digital technology to better connect with their audiences.

Meaningful experiences

We fuse a deep understanding of people – their needs, motivations, behaviours – with a deep understanding of technology. We support and inspire brands of all levels of digital maturity to improve their interactions with consumers through better brand experiences and connections.

Delivering results

We are commercially focused and results driven. Our work straddles three interrelated Practices encompassing better brand and user experience, optimised platforms and tools, and increased visibility and performance.

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Practices

Brand & User Experience

Our Brand & User Experience Practice focuses on improving the customer’s relationship with a brand. From the design of meaningful on-site interactions to the creation of compelling content and campaigns, we look to build better customer experiences. Our work is underpinned by a robust digital marketing strategy, which includes an understanding of your audience’s personas, their motivations and behaviours. The result is work that builds a powerful emotional connection between brands and their audiences.

Platforms & Tools

Our Platforms & Tools Practice is dedicated to making digital technologies work better for human users. All our work therefore starts with a deep understanding of user needs. We then use this understanding to design, build and integrate third party platforms into tech stacks that actually meet clients’ business and marketing objectives. And where the technology doesn’t yet exist, we design and build our own proprietary apps and tools to better utilise existing platforms or help clients solve their particular problems.

Visibility & Performance

Our Visibility & Performance Practice is geared to understanding what people are searching for, the language they’re using, and their paths to discovery and purchase. Wherever possible we adopt a hybrid approach, combining advanced technical and content SEO with expert paid media management. We also help clients to more effectively gather and understand data, offering comprehensive platform analytics and reporting methods that enable them to make better decisions.

Capabilities

  • Technical SEO
  • Penalty recovery
  • Content SEO
  • Audits
  • Migrations
  • Competitor analysis
  • User research and insights
  • Stakeholder workshops
  • Brand and creative analysis
  • Personas and user journey mapping
  • Web / mobile application development
  • Website development
  • Cloud infrastrcuture
  • AI systems
  • Website / app security
  • Technical consultancy
  • Analytics
  • Customer intelligence
  • Attribution
  • Big data
  • Platform integration
  • Storyboarding and sketching
  • Information architecture
  • Prototyping
  • User testing
  • A/B testing
  • Visual design
  • Interactive design
  • Design systems
  • Signposting
  • Paid search
  • Paid social
  • Display
  • Paid video
  • Concepting
  • Campaign generation
  • Content creation