Service and project type
Creative | Brand identity
We work pro bono for The Cybersmile Foundation, a charity that works to stop cyberbullying and negative activities on digital.
The Cybersmile Foundation asked us to create a new logo and visual identity for their Stop Cyberbullying Day campaign. The annual event raises awareness of cyberbullying and helps people tackle the issue head-on.
Working closely with the client we developed a new logo, colour palette, and iconography that created a sense of nurture, safety, and positivity.
The client was delighted with their new identity and asked us to carry out further work on Stop Cyberbullying Day to improve the UX and design of the campaign pages.