Your market. Mapped in real time.
The Market Map reveals the full 'satellite view' picture of demand in your category, showing where intent lives, how it shifts over time and where your brand can win.
It acts as a live, real-time digital twin of your market and your position within it, a single, live view of opportunity, clarity and growth.
It acts a digital brain for your marketing organisation, powering every decision through IntentOS, delivering unrivalled insight whenever you need it, directly to your team, your tools and your AI.
The Market Map brings together three layers:
SIGNALS
Search, web, brand and commercial data
STRUCTURE
Mapped into topics, journeys and demand
INTELLIGENCE
A live model of your market and your position within it
See the Market Map in action
What this reveals for marketing leaders
See the full demand landscape across your market, from competitor ownership to untapped opportunity.
- Who owns demand in your market See which competitors dominate the moments that matter and where their grip is weakest.
- Where your brand is visible and where you're absent See every moment customers look for what you sell, with your brand's presence mapped against it.
- Where growth is being missed Identify the gaps where growth is possible. Find untapped demand & win it.
What this gives you
- A live view of your entire market accessible at all times
- A single shared source of truth across teams and AI implementations
- Clear, strategically aligned priorities based on real demand
- Strategic clarity and insight as your market shifts over time
Sounds useful? We’ll show you how it applies to your market.
For over 8 years, Organic has been our key strategic partner across search and discovery. Our teams have worked hand-in-glove to map the landscape, set clear goals and drive real growth in support of our business goals. Over the years we have built on Argos' position as a leader in UK ecommerce, and extended our reach across Sainsbury's, Habitat and Tu Clothing.
Sainsbury's Group
See your market mapped in 48 hours
We’ll show you where demand sits, who owns it and where you can win.