Service and project type
Digital strategy | Strategy, brand positioning, campaigns
Adfenix is a proptech firm from Sweden, with operations in the Nordics, UK, Asia-Pacific, and USA. They have been named in the Deloitte Fast 50 for Sweden. We worked with them to help solidify their positioning and create a marketing strategy during a period of growth and expansion.
The newly appointed CMO needed a partner to help develop a strategy and provide executional support across a range of work streams.
- Brand strategy development – including industry research and development of new strapline
- Initial content marketing strategy
- Webinar campaign for nurturing existing clients
- Account based marketing to help secure important new business projects
Our work helped the client secure a major new client in the Nordics, and supported and developed their sales and marketing assets. Additional projects have been undertaken around content creation.