Adfenix case study - image of man looking at digital device.

Service and project type

Digital strategy | Strategy, brand positioning, campaigns

Relationship

Adfenix is a proptech firm from Sweden, with operations in the Nordics, UK, Asia-Pacific, and USA. They have been named in the Deloitte Fast 50 for Sweden. We worked with them to help solidify their positioning and create a marketing strategy during a period of growth and expansion.

Problem

The newly appointed CMO needed a partner to help develop a strategy and provide executional support across a range of work streams. 

Solution

  • Brand strategy development – including industry research and development of new strapline
  • Initial content marketing strategy
  • Webinar campaign for nurturing existing clients
  • Account based marketing to help secure important new business projects

Results

Our work helped the client secure a major new client in the Nordics, and supported and developed their sales and marketing assets. Additional projects have been undertaken around content creation.

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